Etnia Barcelona Flagship Store Is a Love Letter to Its Home City

Spread over seven floors, this fabulous eyewear store pays homage to Barcelona’s design heritage and vibrant culture.

Modernista building in Born

Etnia Barcelona’s 800 m2 flagship retail space is a temple to eyewear, with the gorgeous Lázaro Rosa-Violán interiors making the perfect backdrop to the unique designer glasses on display.

Etnia Barcelona Flagship Store

Occupying an evocative Modernista building in the trendy Born neighborhood, the facility has two floors dedicated to retail, as well as showrooms, workshops, and a private rooftop terrace bar overlooking the stunning Basilica de Santa Maria del Mar.

Private rooftop terrace bar in El Born

The brand’s identity revolves around color, art, and culture, with a creative interplay of tradition and innovation instilled in each of its original, high-quality creations. In line with their vision and values, the store takes inspiration from the interior design of a traditional Barcelona apartment, mixing 1940s style lighting and furnishings with edgy industrial architectural details.

Eyewear store in Barcelona

The artistic, cosmopolitan spirit of the city pervades the establishment. From the exquisite tiles embedded in the parquet to the elegant period styled elevator that runs between the floors, the design abounds in colorful Catalan touches.

Vintage lighting

Etnia Barcelona - Basquiat Collection

Acetate and sunglasses

The use of oak wood fixtures, along with flowers, photography books, and decorative art pieces, gives the space a welcoming, intimate feel, while the eye-catching vintage items including a jeweler’s work bench and an old-fashioned barber chair add charm and individuality to the vibrant surroundings.

Store designed by Lázaro Rosa-Violán

Creative retail space

Photos: Álvaro Valdecantos

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